Starbucks (SBUX) introduced the American consumer to high-powered gourmet coffee, and even somehow convinced us to use words like "venti" when ordering large caffeinated beverages. Now, the coffee giant hopes we'll become accustomed to a new lighter roast that it calls Blonde. There are plenty of holdouts out there who prefer lighter, less robust coffees. The complaint among those who don't dig Starbucks' fare is that the brew tastes "burnt," or in the language of coffee connoisseurs, "bold."
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