Friday, July 22, 2011

McDonald's Shines on High Street

In contrast to the Retail industry doom and gloom which we are witnessing all around us, one brand stands tall in our High Streets. McDonald's has served record 325m customers at UK stores in the last quarter as its cheap fast food and long opening hours attracted recession-hit consumers.

McDonald's has seen its quarterly profits soar 15% on higher sales across all its global regions. Its net profit for the three months to 30 June totalled $1.41bn (£866m), compared with $1.23bn a year earlier. Revenue growth was led by Europe, where McDonald's same-store sales increased by 5.9%. They rose by 4.5% in US, and by 5.2% for the rest of the world.

No wonder McDonald's loves UK and London in particular, as evidenced by the announcement that they will build four restaurants in London, one of which will be the largest and busiest McDonald's in the world.

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